Yasmin Pang studied at Parsons School of Design in New York City, obtaining a BBA in Strategic Design & Management with a minor in Law & Social Change.

With a diverse background, Yasmin is fluent in brand storytelling and approaches each project with a balance of strategic clarity and visual sophistication. She is particularly interested in how brand identity impacts consumer touch points, aiming to create elevated experiences and foster meaningful connections between brands and audiences.

In her free time, she watches Formula 1, dives into space exploration, experiments with creative code, and photographs the world through a 35mm lens.